About Me

Hi, I’m Ricky Lucas. I’m a Creative Director based in Los Angeles, where I spend my days crafting strategies that drive growth for brands, and my evenings surrounded by family, a good book, or reflecting on timeless insights from Jim Rohn and Seth Godin.

With over 8 years of experience, I specialize in blending creative storytelling with data-driven insights to create content that resonates with audiences and delivers results. I’ve worked with brands across health, wellness, beauty, and pet care industries, driving success through direct-response ad campaigns, UGC-driven creative, and subscription growth strategies.

When I’m not working, you’ll find me reading, spending time with my family, or testing out ideas inspired by the wisdom of Rohn and Godin. Creativity and connection fuel my work, and I bring that same energy to every project and collaboration.